Thinking about some comments I made about Christian publishing yesterday, I feel some clarifications need to be made so that I can better understand what I think about the issue. And hey! If I have to say it publically, maybe I'll get other ideas from, like, other people. And stuff.
1) I quite enjoy making fun of the Christian publishing industry. Mainly, because in a lot of ways they make it quite easy. Their legalistic focus on what ought to be in/out of a book seems, even at just a glance, to have a strong potential for encouraging stories that flee truth-telling in order to portray every Christian as entirely unsinful and the world as entirely unthreatening. Worst of all, the marketing of "Christian" literature separately from "secular" literature draws those authors who would otherwise be entering into dialog with their fellow writers into a realm where they get the final say simply because they get the only say. (When I've said this before, it's been misinterpreted as a critique of Christ-lit
authors, which it isn't. It doesn't matter how effectively an author deals with real questions and deep issues of life--if they're under a Christian distribution system they'll almost exclusively be read by not only Christians but those Christians so subsumed into "Christian" lifestyle that they seek out such labels. A "Christian" fantasy author will in all likelihood not be read by too many of his "secular" counterparts, for instance, with far-reaching un-effects. For example, say a guy (for the sake of argument lets call him "Mr. Lewis") comes up with an idea (again, to choose randomly: "kids going through a wardrobe and into a whimsical world where highly religious and allegorical overtones mix with an appreciative mythopoesis"). Now say he publishes in the CBA. Some people may hear of him, some people may not--but there'll probably be a lot of Christian novels featuring portals and different worlds, though with a smaller talent pool probably not as many brilliant versions as otherwise would occurr. Certainly it would be unlikely that an author such as Niel Gaiman would feel the book's influence strongly enough to devote an
entire heartfelt story to the scene he felt was most offensively Christian. Marketing would rather lead to it being simply ignored.
2) I still like the concept of a Christian publishing company. Certainly overt Christian themes and arguments have found their way into a wide variety of "secular" publications--many times because they were in stories created by self-identifying Christian authors. But I think it an interesting and worthwhile adventure to start a publishing company on a vaguely Christian basis, selecting books that it feels in some way contains an aesthetic excellence while focusing on specifically Christian themes or preoccupations. That's why I get excited about Relief Journal, who opens its doors even to those who don't identify themselves as Christians but are interested in writing those type of stories.
3) I quite enjoy making fun of the Christian publishing industry. So here's a list of some of my favorite items that are ACTUALLY SOLD in SBC-affiliated Christian stores.
*
Apples to Apples, Bible Edition. Okay, this one I actually could imagine enjoying, though

only if mixed with normal Apples to Apples (the Greatest Game, might I add, Ever.) But it goes on the list for the example hand shown on the back of the box (quoted loosely):
Green Card (Card to Match): Awesome!
Red Cards (Suggestions): The Bible! The Church! Jesus! God! Baptism! (For some reason the examples are slightly different on this image.)
I would be tempted to play "Satan," but only because I'm constantly tempted to play "Hiroshima, 1945" with my current cards.
*
Settlers of Cannan. Hex-based strategy games

are of Satan! This is because one sits at a table with college-aged nerdy friends to play them--just like the Evil Dungeons & Dragons! But now, we can redeem them! It won't be "Catan," an imaginary (and therefore PAGAN!!) kingdom. It will be Cannan, and the first step in the game should be to kill every imaginary man, woman and child in the name of God. Then you lay down your city and road at the port, before some other Tribe of Israel gets there--because you know the House of Benjamin is just waiting to block your path.
* Goliath Electronic Sword. This one, quite literally, takes the cake (but only away from

the evil Israelites.) Tired of seeing your young boy play-pretend as noble knights like Arthur or Galahad who are not mentioned in the Bible? Now you can rest in peace, knowing that your child is in Scripturally-ordained training to become the most powerful champion of the Phillistines. But maybe this time, he will learn from the past and work hard enough to succeed in his valiant attempt to slaughter the Lord's Annointed and decimate the people of God.
Sigh.
(In all fairness, I must admit that none of these items were exactly flying off the shelves. Which might point to the root of the problem: people who trust "Christian" stores do so under an illusion that these companies are, in some manner, "Christian." In fact, they are quite often entirely out of touch with reality, merely promoting any immitations of anything and hoping that somewhere, something will turn a profit.)